Artwork inspired by BMW Technology to premiere at Frieze London
Curated by Attilia Fattori Franchini, BMW Open Work invites an artist to develop a visionary project that creates an immersive experience for the viewer. Drawing inspiration from BMW design, engineering and technology, the commissioned artist considers current and future technologies as tools for innovation and artistic experimentation. Premiering at Frieze London, the artwork will have the potential to unfold across physical spaces, such as the fair’s BMW Lounge and Courtesy Car Service, as well as digital platforms.
Franchini has selected international artist Sam Lewitt for the second installment of the BMW Open Work commission in 2018.
Lewitt is now in the process of developing his commission for BMW Open Work, which will be premiered at Frieze London in October 2018. Further details will be announced in the coming months.