Born in USA, YOON founded AMBUSH®, a Japanese jewelry and ready-to-wear line, along with VERBAL in 2012.
Inspired by Pop Art and Japanese street style, AMBUSH’s idiosyncratic, unisex aesthetic has led to buzzy collaborations with Louis Vuitton, Sacai, Undercover, Off-White, and Shu Uemura.
YOON and VERBAL have been among the Business of Fashion’s Top 500 People influencing the global fashion industry since 2015, when AMBUSH made its Paris debut, and the label was one of the eight finalists for the LVMH Prize in 2017. In 2018, Ambush presented its first runway collection at Amazon Fashion Week Tokyo, and YOON made her debut as Dior Homme’s jewelry designer during the Spring 2019 shows in Paris.
AMBUSH® opened its first flagship store on September 2nd 2016 in Tokyo, a space which encapsulates their ideologies in a creative environment.