George

George, a Private Members' Club celebrated for blending art, culture, and exceptional dining, will present its first external pop-up at Frieze London 2024.

In homage to the fair’s artistic spirit, the activation will offer a taste of George's Mediterranean-inspired menu and signature cocktails, set within a refined and sophisticated oasis that captures the essence of its elegant Mayfair setting. Designed to reflect the club’s unique atmosphere, the space will also feature elements of its original home, including works by British artist David Hockney.

This pop-up brings George’s distinctive ambiance and culinary excellence to a broader audience, creating a space for visitors to experience the club’s offerings beyond its Mount Street home.

About George: A Birley Club founded in 2001, George is a contemporary Private Members’ Club, Restaurant, and Bar located on Mount Street in the heart of Mayfair, London. The club features a ground-floor Dining Room, one of the largest terraces in Mayfair for al fresco dining, and the Hound Bar—an Art Deco-inspired subterranean bar.